Activating an AI Product Users Didn’t Choose

Designing an onboarding and activation system for a mandated, AI-first B2B platform

Duration

6 min read

Industry

Client

Wethos

Activating an AI Product Users Didn’t Choose

Designing an onboarding and activation system for a mandated, AI-first B2B platform

Duration

6 min read

Industry

Client

Wethos

Clear skincare bottle with pink cap, bi-phase serum and floating bubbles on a white backlit background.

Bi-phase liquid became our narrative device: density versus lightness, mixing versus settling. A high-key white stage and a precise cranberry-to-olive palette deliver lab clarity without sterility.

We framed the bottle as a living specimen—backlit glass, suspended bubbles, and micro-texture captured in-camera.

Free 20-min intro call

Tell us what you’re building

Work with a team that brings clarity, care, and creativity to every project.

Free 20-min intro call

Tell us what you’re building

Work with a team that brings clarity, care, and creativity to every project.

Free 20-min intro call

Tell us what you’re building

Work with a team that brings clarity, care, and creativity to every project.